There were countless other variations on the same theme – a joke about wanting to join some other (presumably) failed, out of fashion, or unpopular social network.
I found this interesting because of the way that it points to Twitter as a fashionable, trend obsessed, performative social space – the jokes are denigrating to Google – “ha ha, Google is jumping on the social-network bandwagon again”, but underlying them is a wish to participate in the trend: “Everyone is talking about Google+, how can I talk about it too, but make it look like I don’t care?”
But mostly I was interested because the tweets point to something else — something that is slowly becoming more obvious and better understood about the nature of the corporate internet: that the web ecology is extremely unstable. Committing to any service is a risky proposition. Next year at the launch of yet another social network can we expect to see the same jokes with “Facebook” in place of “MySpace”?
- As for the Google+ itself, there is plenty written about it already. I like XKCD’s take, and Dave Winer’s. ↩